Tuesday, June 25, 2013

free to be turns 3!


“Don’t miss all the beautiful colors of the rainbow looking for that pot of gold.” ~Unknown

It’s hard to believe, but free to be yoga tees® will be turning three this week!  I never imagined the journey that would ensue when I came up with the concept and founded free to be llc three years ago.   Sometimes I get so wrapped up in the day-to-day business that I forget to take a moment to reflect on how far free to be yoga tees® has come.

From an idea that transpired during a yoga practice, free to be yoga tees® can now be found in three prominent malls in Metro Detroit (Twelve Oaks Mall in Novi, Laurel Park Place in Livonia and The Mall at Partridge Creek in Clinton Township), as well our online shop at freetobeyogatees.com.

In addition, with the help of my mom and aunt, we started to take free to be yoga tees® out into the community and explore art shows and other special events over the last year.  These included the Birmingham Holiday Gift Show, the Michigan Earth Day Festival and The Made in America Roadshow.  The response received from these events has been wonderful, so we are hoping to participate in even more in the future!

And finally, one of the things that I was most excited about was the introduction this past fall of the “charitee” style, where a portion of sales from that tee are donated to charity.  The first tee, featuring a polar bear and the French proverb, ‘Live in hope,’ helps support organizations working to save polar bears and their home, the Arctic.  I hope to build off of this, and introduce more styles to the “charitee” collection soon.  Since one of my ultimate goals with the tees is to use them as a platform to make a difference in the world, I’m excited to explore the possibilities with this angle.

So as free to be yoga tees® celebrates it’s third birthday on Friday, I just wanted to say thank you.  I have an enormous amount of gratitude for everyone that has supported me and free to be yoga tees®.  It’s been a source of personal and professional growth, and I’m excited to see where the path leads next.

Until next time...


Namaste,
Julie